Client
Secret Global Client
Year
2016
Description
Researching, Designing and Prototyping the future of perfume
Keywords
UX, physical and digital interactions, magic, invisible technology, scent, senses, multisensory, user experience design
Related Project
The Future of Perfume
We worked closely with a global client to research and design innovative products and experiences relating to perfume. Our research led us to over twenty five different locations and we involved over ten different experts and extreme users to understand the role of scent in their lives.

Perfume is a highly emotional, invisible experience so we made full use of our expertise in weaving magic and technology into the solutions we created. We were able to rapidly prototype these concepts and test them through a series of experiences which transported some lucky users to another world.

The insights and concepts created are now being developed within the client company and we hope to share more online in the future.